We are excited to announce the release of the Trust Center – A2P Registrations for Non-US Sub-Accounts which is planned to go live on 4th July 2023. This new feature allows users who do not have a US EIN/address to register for A2P Brand and Campaign. Here’s what’s included in this release:
1. Trust Center tab will be accessible for all the countries now, meaning each and every sub-account can register for A2P if they are sending SMS to the US using a 10DLC number.
2. Every sub-account should follow the below logic for registration:
– ✅ If the business has a Tax Number (EIN for US, CCN for Canada, etc.), Please select “Yes, the business I’m registering has a US EIN”. This is referred to as Standard Low Volume Brand Registration.
– ❎ If the business does not have a Tax Number but possesses a valid Business Address in US/Canada, Please select “No, the business I’m registering does not have a US EIN”. This is referred to as Sole Prop Brand Registration.
– ⛔ If the business does not have a Tax ID and the business address is not in US/Canada, they cannot proceed with A2P Brand Registration. In this case, the best alternative would be to use Toll-Free numbers after completing the registration process.
📘 Refer to this changelog to view the process to register for A2P.
# A2P Registration Important Dates 📅
👉🏼 5th July
– All Sole Prop Brands who had “Info Required status” will be removed if they do not verify their numbers.
– Increased messaging filtering and higher carrier fees will be applicable on the unregistered traffic(sending SMS without registering a brand and campaign)
👉🏼 31st August
– All the unregistered traffic (sending SMS without registering a brand and campaign) will be blocked and the SMS will be allowed after brand registration.
📝 Quick Note
The A2P Campaign registration is currently taking under two weeks, so it’s the perfect time to get your registration in. For faster approvals, please follow the Campaign Registration Best Practices 👈
🚀 Additional Enhancements
1 . Auto append SenderID and Opt-Out
The Opt-Out Lang and Sender ID will now be automatically added to the first SMS sent to a contact from the Conversations page too.
2 . Phone Number Type and Billing
We will be storing number type in our DB for better feature access like Number Type, Toll-Free Reg, A2P, etc
This will also streamline the billing for phone numbers
🐛 Bugs and Fixes
1. Manual Call Issue – When placing a call using Manual Actions the skip call was causing issues because of which the next call automatically went to Call Disposition. This is fixed now, the next call will go through as expected.
2. Call Button Missing – Some users who were assigned to multiple locations were not able to see the Call Button, this is fixed now.
3. SMS Capabilities – For sub-accounts under the trial mode, some users were getting an error “callerIdMapping from undefined” when sending SMS, this is fixed now.
ℹ️ Explore more on the LC Phone System Messaging Policy here 👈