Feature Update: Payments and Customer LTV Available on the Contacts Page

– Businesses users will now be able to see the customer lifetime value (LTV) inside the contact details page under the Payments tab

– This will also mention the date from which the contact has turned into a customer, i.e, the date on which the contact made the first payment

– Business users will also have the capability to charge a saved card on file or a new card for the contact without leaving the contacts page.

– This solves major use cases of charging a card on file or recording a payment for the customer while on call or in-store. This will allow to charge a customer instantly for any custom amount and have the transaction registered in the CRM

– Customer LTV and customer association date will only take live payments into consideration

– This is available under Labs and enabled ON by default. Users have the option to disable it under Settings > Labs

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