We are excited to announce a big leap in our pricing capabilities – App Free Trials!
What’s New?
– Developers can enable free trial on their paid apps.
– The free trial period can be up to 90 days; the default is 14 days.
– Customers do not get charged until the trial is completed.
Why is Free Trials Necessary?
This feature attempts to address 2 problems:
1. The primary objective is to drive app installations. Free trials are a proven model for conversion across the SaaS industry.
2. Today, we receive refund requests from dissatisfied app users. Free trials will help reduce refund requests.
What’s Next?
– Freemium model with the ability to upgrade from a free plan to a paid plan.
– More pricing models – One-time, Usage-based.
Preview Images:
